Businesses wanting to reach users in more subtle ways are jumping on the blogging bandwagon. Well and truly. In a recent Australian study, 62% of respondents said “blogs are the most appealing medium for business to promote a brand.” If you’re in a business that’s paying an agency to create content on your behalf and [...]
Originally at: Blog Tips at ProBlogger
5 Fatal Mistakes Your Paid Content Marketers *Are* Making (and How Much it’s Costing You)
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